Birchip Cropping Group appoints Holly Hinkley to Board

Claudia Cox
administrator

The Birchip Cropping Group (BCG) is pleased to announce the appointment of Holly Hinkley to its Board, filling a casual vacancy.

Holly farms at Wilkur with her husband, their two young children, and extended family. Their operation spans approximately 10,000 hectares, producing wheat, barley, lentils and, in some seasons, canola. She brings a strong connection to broadacre farming in the Mallee and a clear commitment to the long-term prosperity of farming families and rural communities. BCG Chair, John Ferrier said Holly’s appointment reflects the Board’s focus on balancing practical farming experience with high-level professional skills.

“Holly understands farming because she lives it, but she also brings valuable experience from outside the sector,” Mr Ferrier said. “That combination of practical insight and governance and investment expertise will be a real asset to the Board and to BCG members.”

Prior to returning to full-time farming, Holly worked with Deloitte Consulting from 2019 to 2023 within the Investment and Wealth Management team, supporting superannuation funds to strengthen governance frameworks, advice models and overall member outcomes. She also completed an early-career internship with an agricultural investment firm in Brisbane, gaining exposure to large-scale investment and water trading.

Holly grew up on a mixed farming enterprise in Gnowangerup, Western Australia, where her family continues to operate a large cropping and Merino sheep business.

Holly said organisations like BCG play a critical role in supporting resilient and profitable farming systems.

“BCG has had such a real and lasting impact across north-west Victoria because they are grounded in farmer needs and focused on practical outcomes,” Ms Hinkley said. “BCG’s work supports better decisions on farm and strengthens the long-term viability of farming families and rural communities.”

BCG Chief Executive Officer Fiona Best said Holly’s appointment aligns strongly with the organisation’s purpose.

“Holly brings both a deep connection to farming and the external skills needed to support a modern, forward-looking research and extension organisation,” Ms Best said. “Her perspective will be valuable as BCG continues to focus on farmer profitability, innovation and long-term resilience across our region.”

BCG welcomes Holly Hinkley to the Board and looks forward to her contribution.

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